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Details can kill your web business. And I’m not talking about details killing your business from the standpoint of being careless about them. While it’s true that being careless can hurt your business, everybody knows that (even if they don’t always put it into practice).

The way I’m talking about that details can kill your business is if you focus too much on them.

Say what?

How on earth can focusing too much on details hurt your business?

Ever tried to walk on a railroad track?

When I was a kid, my aunt and uncle had a house right next to a railroad track. My uncle once challenged me to walk on the track without falling off.

Hey, it’s not like walking a tightrope. That track was as wide as my feet. Should be no problem. So I started walking it, carefully watching my feet with each step to make sure I stayed on the track. But I couldn’t get more than a couple of steps before I’d lose my balance and fall off.

My uncle taught me that the only way to walk that track successfully was to look at a point a ways down the track – not down at my feet. By setting a goal and focusing on it, I could walk on that track as easily as if I was walking right on the ground. It was only when I focused on my feet that I tripped up.

It works that way with business, too. Our natural reaction is to put all our attention into “watching our feet” as we deal with this short-term detail and that. But when we do that, we “fall off the track” of where we wanted to go.

After purchasing my new device FasTrak and registering my account
on the net, I placed the device near to my vehicle’s dashboard
near enough so as to the interceptors would countercheck my
signal so that when I drive through the Fastrak traffic lane, my
dues would be deducted proportionately.

By the end of month of managing the device, I have learned that I
can comfortably rally around the tracks upon all toll bridges and
roads to adapt my motorcar into the Fastrak track, so I can
proceed through much faster than anybody else.  Beside my track
is the Carpool track which takes up to three persons per
automobile and allow them to pass through without slowing and
paying the toll fee. Althouth I paid fee, but I don’t have to
wait and spent, I continued and keep on diving as if not a single
thing has happened.  I find this less overstressing and it gives
me the satisfaction that I  left all of the riders back to find
advantage of the  time the riders there by sitting and waiting to
face the toll while I am taking advantage of the time to go where
I am diving much faster.  In my instance it is my work where I
work to the other side of the Bay every day of the year.

While I have been getting gain of this  device attached to my
vehicle, it too caused me to pause after I got my first violation
in the mail with my image noticeably upon ticket and my license
plate undoubtedly recorded.  It had the correct date and down to
the second time of the violation.  How this could happen?  I had
been so used to just moving and  proceeding where I had to move
much faster without difficulty that I forgot to increase my
account. Althogh I see the emails reporting me of the account
getting short in balance, it is only my duty to increase the
amount of my Fastrak device so that I can maintain passing
through the Fastrak track.