Archive for April, 2010

Apr-27th-2010

7 Reasons To Search Online For Your Next Job

A job search can be hard and sometimes frustrating. In case you are considering changing your job you should consider using an online search. This will help you expand your horizons and your search for your next job can become world wide and not restricted to any one area.

1. If you are keen in continuing in your present line of work with say a better location or opportunities. Then explore the web sites of companies similar to yours. Check out their human resources pages or career links. Employer web sites are often listed at sites like Academic360, a directory of employment opportunities.

2. Undertake a search engine search. Ask any major search engine like Google to help you locate possible employers or job sites that specialize in your field of work.

3. Explore the web sites of professional associations. Being a member of an association is a great way to network with peers and many a time it is successful networking that can land you your next job.

4. You can register at an online employment site like http://www.job-hunt.org or Monster.com and reap the many benefits. They will send you possible opportunities to your e-mail, blast your resume to several recruitment personnel all over the world, offer you a professional evaluation of your resume, and you will be able to browse through all the postings on their site and apply to vacancies that interest you.

Apr-22nd-2010

7 tips in creating publicity for corporate events

Organising corporate events can be exciting and interesting but simultaneously stressful and nerve-racking. This is especially true when corporate event managers are faced with a dilemma in balancing the need to create an enjoyable and beneficial event, and at the same time entrusted with the responsibility to create publicity for it.

Nevertheless, if the right approach is used, creating publicity for corporate events will become an easier task to manage. The following tips will provide you with an insight on some of the best practices used in creating publicity.

1.    It’s always a good idea to work in a team, and delegate the task of creating publicity to a particular team member. This way, you won’t be caught up in the legwork, but rather be involved from an event manager perspective. Your responsibility then is to make decisions and guide others in getting things done for you.

2.    Selecting the right person to delegate this task to is also an important factor in making your event a success. It is essential for this person to possess the necessary contacts with media companies, such as television stations and newspapers, way before the event kicks off.

3.    Use short copywriting for direct mailers or newspaper advertisements. Good editing and good writing go hand-in-hand to create impact for your publicity pieces. Also, thick information packs are out of the question, unless specifically requested by the recipient.

Apr-17th-2010

5 Low Cost High Profit Businesses You Can Start From Home While Working In Your Pajamas

There are two type of people in the world. Those who see the glass half empty and those who see it half full. This experience was heightened for me when I had lunch with an old colleague from work and he began to complain about how only rich people could start a business. I thought he was joking.

As I sat and listened he ranted for almost ten minutes giving all the reasons he could not start his own business and get out of the rat race. He talked about the high cost of start ups,
franchising and real estate development. When he finally came up for air I decided to ask simply ask him one question. Mark, “Have you every asked yourself what kind of low cost businesses with high profit margins are out there?”

He looked like he had been run over by a truck. I went on to say, “You are just asking the wrong question.” He sat for a minute and said, “Ok, if you’re so smart give me some ideas.” I said, “Great. Oh and by the way let’s make it fun and focus on the ones you can work from home in your pajamas.”

Here are the 5 low cost high profit businesses I shared with Mark.

Apr-12th-2010

Ethically Sourced Flowers

Flowers epitomise emotion and can have a very beneficial impact on people. They are sent to communicate their feelings to their nearest and dearest. Wouldn’t it be even better if people were able to confidently buy sustainable, ethically-sourced flowers to communicate their feelings? After all, ethical commitment is an emotion as well! However, buying sustainable, ethical flowers is a niche activity in the UK, with only a handful of florists offering produce which is truly ethically sourced.

First of all, some numbers:
The total market for cut flowers and house plants in the UK is estimated to be £2.2 Billion and is expected to exceed £3 Billion by 2011. Despite the incursion of mutiple alternatives including gifts, chocolates and wines, people are still saying it with flowers, although the UK lags behind the rest of Europe in annual per capita spend on flowers.

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